Social Media & MarketingIntermediateOnline

Facebook Marketing

Turn your Facebook page into a channel that actually brings in customers.

About this program

This course covers the marketing side of Facebook: defining your audience, planning a content calendar, writing posts that get engagement, and setting up and measuring paid advertising with a realistic budget. You work on your own page throughout.

What you'll walk away with

  • Define your target audience and plan a content calendar
  • Write posts and create visuals that attract engagement
  • Set up and manage a paid Facebook advertising campaign
  • Read the statistics and improve results month by month